Thursday, 17 March 2011

Portfolio Website: Research

GiveUpArt
GiveUpArt are a London based design studio who's work is most commonly known within the Dubstep music scene.

I have chosen to review the GiveUpArt website because I have always been fond of their work and I love the simple design of the website.

The website has a simple layout scheme of a html navigation bar on the left and to the right of the navigation a simple 3x4 box layout that shows examples of the work projects. When one of the project boxes are clicked a further insight into the work is shown.

Individual project pages look like this:


Whilst in the individual project page, there is the starter image of the project with numbers beneath it. When you click on a number, for example the number two, the image will change to the second image of the project. The same thing happens for each different number.

There is also a brief write up on the project beneath the numbers.

Even though this website may not have a lot of transitions in design styles, I still think it works perfectly and suits the style of GiveUpArt's work to a T.

I think I would like to see some flash involvement but other than that I love this site and it's beautiful simplicity.

Thursday, 3 March 2011

Portfolio Website: Research

National Television


The website for international advertising company National Television is a perfect example of how simple design can be used to create great looking visuals. I love the use of Flash on this website, it is a excellent representation of the power of the simple application.

The website is split into different sections that includes further information about the company, it's projects and it's members. It seems that when you click something different on the website, the entire site design colour scheme changes and something new appears. I think this a great method of keeping the user interested.


Above is an example of how the site changes when a new section of the website, in this case the Advertising section, is clicked. As you can see the entire site colour scheme changes from a black background to a white background. The font colour also changes from a light grey colour to a much darker grey colour that can been seen more easily over a white background.

On the right side of the menu, there are the sub sections of the Advertising section. These sub sections involve examples of the companies advertisement work.


Above is an example of what the site looks like when you click on a certain piece of work within any of the project sub sections. A pop-up style box appears that contains information on the project as well as a preview of the project itself. The pop-up box also has it's own media player that fits around the general design of the website too.

Another thing that stood out to me on this website design was the great use of the typeface Futura Extra Black. It works perfectly with the simple design style and makes navigation extremely easy.

I really enjoyed spending time exploring this website, it's simple design and great use of flash made the experience very enjoyable. I give the website four stars.

★★★★☆